By IAN AUSTEN and JENNIFER DANIEL
A short history of the device from a tiny Canadian company that created and, for a long time, dominated what became the smartphone market.
|News||10 new results for google|
| Google's 'Hummingbird' hatches new search formula Wilkes Barre Times-Leader |
MENLO PARK, Calif. — Google has quietly retooled the closely guarded formula running its Internet search engine to give better answers to the increasingly ...See all stories on this topic »
| Google marks 15th anniversary with search upgrades St. Augustine Record |
Fifteen years after Google Inc. was started by two Stanford graduate students, the giant Internet company on Thursday used the Menlo Park, Calif., garage that ...See all stories on this topic »
| Google Think Tank Helps Build Virtual Museum for World Constitutions eWeek |
Google's Ideas think tank has helped create a fascinating online collection of constitutions for scores of nations around the world where visitors can explore and ...See all stories on this topic »
| Google's UK division paid £12m bill in corporation tax Telegraph.co.uk |
Google's accounts will also show a £24m provision for taxes on shares awarded to employees from 2005 to 2011, in accordance with a new ruling by HM ...See all stories on this topic »
| Google Now Offers QuickOffice for Free, Plus You Get 10GB on ... Pentagon Post |
In June 2012, Google had acquired QuickOffice and then it was listed as one of the powerful Google Apps. The app allows users to create and edit MS Office ...See all stories on this topic »
| Google Must Face Most Claims in Keyword Wiretap Class Action The National Law Review |
If you were on Google's home page yesterday at the office, you probably spent more time than you care to admit playing the “help the letter 'g' hit the piñata” ...See all stories on this topic »
| Google pays €17m tax on €15.5bn revenue Irish Times |
Google, which has its headquarters on Barrow Street in Dublin, boosted its gross profit by 22 per cent to more than €11 billion. Photograph: Cyril Byrne.See all stories on this topic »
| Google doubles its tax to €17m Irish Examiner |
New accounts filed by Google show that the amount of tax the search engine giant paid in Ireland more than doubled from €8.1m to €17m last year.See all stories on this topic »
| Google, other tech companies look for talent in BlackBerry's backyard Economic Times |
TORONTO: With Blackberry Ltd shedding staff in its hometown of Waterloo, Ontario, other tech companies, including Google Inc's Motorola Mobility unit, are ...See all stories on this topic »
| Google Search for Android gets “OK Google” hotword SlashGear |
Google's search app for Android now starts a new voice search when you say the hotword “OK Google” instead of just “Google”. Additionally, the new hotword ...See all stories on this topic »
| Review: Moto X a good phone that should have been great Phys.Org |
Moto X is the first all-new smartphone to come from Motorola since Google took control of the company last year. With it, Google seems to be trying to break from ...See all stories on this topic »
| Google finally squashes IM bug Computerworld |
IDG News Service - Google finally zapped a scary and disconcerting glitch that caused its IM apps to route messages to the incorrect recipients. Although ...See all stories on this topic »
| Google's Gmail scanning unclear to users, judge finds Computerworld |
IDG News Service - A federal judge allowed a class-action suit against Google to proceed, saying the company's terms of service are unclear when describing ...See all stories on this topic »
| Google Must Face Wiretapping Charges Over Gmail Scanning PC Magazine |
A California judge this week rejected Google's request to dismiss a class-action case that accuses the search giant of violating federal and state wiretap laws via ...See all stories on this topic »
| Google and death: Find a workaround for dementia instead San Jose Mercury News |
The cover of last week's Time magazine asks, "Can Google Solve Death? " Some 29 million overstressed family caregivers -- the 9 percent of the U.S. population ...See all stories on this topic »
| Google at 15: More Growth Ahead NBC Bay Area |
It's been 15 years since Google hit the scene, and unlike some tech veterans, the search engine giant is still a growing and vibrant part of the Silicon Valley ...See all stories on this topic »
| Oops: Google Talk Messages Reach Wrong Recipients CIO Today |
At Google headquarters, techies considered the possibility that users of Google Talk who did not upgrade to Google's new Hangouts were the ones affected by ...See all stories on this topic »
| Google Turns 15, Introduces New Search Algorithm eWeek |
Just as Google turns 15 years old, it unveils a new search algorithm that could ... Google started 15 years ago today in a Menlo Park, Calif., garage that was ...See all stories on this topic »
| Google search turns 15, gets a makeover KETK |
(CNN) — (CNN) -- With Google Glass, a new quest to cure death and driverless cars, it can be easy to forget what Google's primary business is: search.See all stories on this topic »
| Google's Little Hummingbird Can Tell You More E-Commerce Times |
One of the distinguishing features of the new Hummingbird algorithm is its ability to handle longer, more complex search questions. In fact, Google is trying to ...See all stories on this topic »
Google Alters Search to Handle More Complex Queries
September 27, 2013
Google on Thursday announced one of the biggest changes to its search engine, a rewriting of its algorithm to handle more complex queries that affects 90 percent of all searches.
The change, which represents a new approach to search for Google, required the biggest changes to the company’s search algorithm since 2000. Now, Google, the world’s most popular search engine, will focus more on trying to understand the meanings of and relationships among things, as opposed to its original strategy of matching keywords.
The company made the changes, executives said, because Google users are asking increasingly long and complex questions and are searching Google more often on mobile phones with voice search.
“They said, ‘Let’s go back and basically replace the engine of a 1950s car,’ ” said Danny Sullivan, founding editor of Search Engine Land, an industry blog. “It’s fair to say the general public seemed not to have noticed that Google ripped out its engine while driving down the road and replaced it with something else.”
“他们说，‘让我们回过头去，彻底换掉20世纪50年代的汽车的引擎，’”行业博客“搜索引擎天地”(Search Engine Land)创始编辑丹尼·沙利文(Danny Sullivan)说。“可以说，公众似乎没有发现，谷歌在一路向前时撤掉了引擎，把它换成了其他东西。”
Google announced the new algorithm, called Hummingbird, at an event to celebrate the search engine’s 15th birthday. The event was held in the garage Google’s founders rented when they started the company. Google revealed few details about how the new algorithm works or what it changed. It said it made the change a month ago, though consumers may not have noticed a significant difference to search results during that time.
在公司创立15周年的庆祝活动上，谷歌公 布了名为“蜂鸟”(Hummingbird)的新算法。活动在谷歌创始人创办公司时租用的车库举行。谷歌没有透露新算法运行模式及其衍生改变的相关细节。 谷歌称，该公司是在一个月前做出这一改变的，但在此后的这段时间里，用户可能没发现搜索结果有什么显著变化。
Google originally matched keywords in a search query to the same words on Web pages. Hummingbird is the culmination of a shift to understanding the meaning of phrases in a query and displaying Web pages that more accurately match that meaning.
Google had taken smaller steps toward this. The Knowledge Graph, introduced last year, understands the meanings of and relationships between things, people and places, which is known as semantic search. It is why a search for Michelle Obama, for instance, shows her birthday, hometown and family members’ names, as well as links to related people like Hillary Rodham Clinton and Joseph R. Biden Jr.
The algorithm also builds on work Google has done to understand conversational language, like interpreting what pronouns in a search query refer to.
Hummingbird extends that to all Web searches, not just results related to entities included in the Knowledge Graph. It tries to connect phrases and understand concepts in a long query.
The outcome is not a change in how Google searches the Web, but in the results that it shows. Unlike some of its other algorithm changes, including one that pushed down so-called content farms in search results, Hummingbird is unlikely to noticeably affect certain categories of Web businesses, Mr. Sullivan said. Instead, Google says it believes that users will see more precise results.
Google also announced a few smaller changes to searching. It is changing the visual layout of mobile search to better suit phones and tablets. People can now compare two things, like butter and olive oil, or corgis and pugs, in search results. And with a new app for Apple devices, people can set reminders on an Android device at home and receive them later on an iPhone.
谷歌还宣布要对搜索进行一些较小的改动。 它正在对用于移动设备的搜索页面布局进行修改，使之更适合手机和平板电脑。人们现在可以在搜索结果中对两种事物进行比较，比如黄油和橄榄油，柯基犬和巴哥 犬。此外，借助为苹果(Apple)设备设计的一款新应用，人们还可以在家里的Android设备上设置提醒，随后用iPhone进行接收。
Copyright © 2013 The New York Times Company. All rights reserved.