2013年9月3日 星期二

KitKat for you

Google and Nestle announce Android KitKat MarketWatch
(Thomson Reuters ONE via COMTEX) -- Nestle S.A. / Google and Nestle announce Android KitKat . Processed and transmitted by Thomson Reuters ONE.
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Google's All-American Moto X Phone Contains Few US-Made Parts Businessweek
Motorola's Moto X is displayed in many different colors as the American-manufactured smartphone is unveiled on August 1, 2013 at a a news conference in New ...
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Google's All-American Moto X Phone Contains Few U.S.-Made Parts Bloomberg
Google's Motorola Mobility is marketing its new flagship Moto X smartphone as being made-in-the-USA, but that label mainly applies to what's on the surface.
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Google crunches data on munching in office The Seattle Times
The titan of Internet data is taking its own medicine, using the data analysis that has helped the company produce $55 billion in revenue each year to improve ...
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Google Chrome browser turns 5 CBS News
Not long after Google delivered its Chrome browser to an unsuspecting world, Microsoft's CEO Steve Ballmer downplayed the significance. "Open source is ...
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Google Just Passed 1 Billion Android Activations, And Its Next ... San Francisco Chronicle
Google recently passed 1 billion Android device activations, according to a recent Google+ post by Google SVP Sundar Pichai. Meanwhile, Google's next ...
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How Google's robo-cars mean the end of ... CNET
Why waste your drive time doing the actual driving, when technology can be your chauffeur? The century-old auto culture is on the verge of radical change, and ...
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Google Names Android Version KitKat, But No Cash Exchanged AdAge.com
Google announced today that the next version of its Android mobile operating system will be called "Android KitKat," after the chocolate brand that is owned by ...
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Google readies Android 'KitKat' amid 1 billion device activations ... ZDNet
Google has reached into the candy jar once again for the latest moniker of its Android mobile operating system. In a surprise move amid the start of the annual ...
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Google takes second browser spot on the back of mobile Computerworld
Computerworld - Mobile browsing continued to post gains last month at the expense of personal computers, a trend that has put Google into the second spot ...
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谷歌用KitKat命名安卓最新版

更新時間 2013年9月3日, 格林尼治標準時間20:02

谷歌表示與雀巢公司沒有任何交易
谷歌凖備用雀巢最著名的巧克力KitKat(奇巧)給最新版安卓操作系統命名。
這則消息讓許多人感到意外,因為谷歌先前曾表示安卓4.4版將取名Key Lime Pie。
用雀巢巧克力命名安卓操作系統最新版本的決定很可能會被許多人看成是雀巢公司的營銷勝仗。
但是谷歌對BBC表示,這完全是谷歌自己的想法,雙方沒有金錢交易。
谷歌安卓全球伙伴關係負責人拉格林對BBC說,「這不是交錢拿貨的交易。」
他說,實際上這個想法是為了「好玩和出人意外」。
但是一名品牌專家警告說,這個做法並不是沒有潛在危險。
諮詢公司Prophet的伙伴人西蒙·馬亞斯說,「如果你的品牌與另一個品牌掛鉤,那麼你就不可避免地要與另一個品牌同辱與共。」
「如果那個品牌出現名聲問題,那麼就不要以為你自己的品牌不會受到影響。」
雀巢過去曾因在發展中國家推廣嬰兒奶粉出問題而受到批評。
雀巢也曾召回不少產品,最近的是在美國引起腸道沙門氏菌恐慌的狗糧。
(撰稿/責編:董樂)

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